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SEO copywriting from Doublespark

SEO copywriting is just as important as the other search engine optimisation disciplines. In fact, unless you ensure that the text on your website contains your selected keywords and phrases you simply won't be able to achieve good search engine ranking results.

Search engines love words

You have probably heard about all kinds of techniques that try to trick search engines into ranking your site highly. But the fact is that search engines are usually able to recognise genuine content pages from those that are created just to achieve high rankings.

In fact, good SEO copywriting can often improve ranking performance in itself, especially if you are targeting some of the less-competitive keywords. But even with keywords that few of your competitors are using, it is still important to position the words in the places on each page that are most attractive to search engine spiders.

People read them too

As well as focusing on search engine performance, good SEO copywriting also ensures that the keywords and phrases are incorporated into your text in a way that makes for an easy read for your site's visitors: there is little point getting high visitor numbers if the text is clumsy and hard to read.

A service right for you

Our SEO copywriting service is delivered in a way that's appropriate for your own resources. If for example you are comfortable with writing website text but simply need a little help to ensure keywords are incorporated correctly then our copywriters can do that. On the other hand, because our SEO copywriters are also experienced marketing writers, they can write new content from scratch, creating effective marketing messages as well as SEO-friendly text.

You can access SEO copywriting from us as a standalone service, although more typically as part of a consultancy or optimisation project or retainer arrangement.

Find out more

Please contact us for an initial discussion and we will be able to suggest what contribution SEO copywriting might make to meeting your search engine optimisation objectives.