Reintroducing the NOFOLLOW Attribute

Reintroducing the NOFOLLOW Attribute

published by Dan in SEO with No Comments

Spam has been a major problem and continues to be a big one. The thing about spam is that whenever a solution is found to combat it spam itself evolves so that it continues to become a nuisance. Link spamming became a really big problem and still is. However, back in 2005 Google’s webspam team came up with the nofollow attribute with intentions of using it to help combat spam. To discourage spammers from littering your site you can use this nofollow attribute. However, keep in mind that this doesn’t neccesarily stop spam and moderating your comment section and using an anti-spam software works way better.

To use the no follow attribute all that is needed to be done is insert rel=”nofollow” within the anchor tag of a link. For example:

<a href=”http://www.doublespark-seo.co.uk” rel=”nofollow”>DoubleSpark Site</a>

So what does this have to do with SEO? On my next post I will discuss how the existence of the nofollow attribute can affect your link building efforts.

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