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Mobile SEO Basics continued

Dec 152007

published by Dan in SEO Basics with No Comments

Aside from following using the usual SEO methods and validating the code of your mobile SEO site there are several very simple but useful practices that are especially important in optimising your mobile website including…

  • Keeping everything short and simple - This is more of a design issue than an SEO issue. But if you think about it mobile web design is very tricky due to the much smaller screens y which web pages are viewed. By keeping your content, including the page titles, short and simple (don’t forget keyword rich!) your mobile site will be more usable.
  • Linking out and getting inbound links - Links are just as important with mobile websites. One of the major probiles of mobile websites is that they do not bother to link out. Even, if you don’t get back links practice proper linking habits and link out to relevant websites. Of course, if you can get inbound links then it helps your website’s discoverability.
  • Avoiding deep linking - Just like in the content it is best to keep your mobile site’s structure simple. Avoid deep linking. Deep links will lessen the discoverability of some of your mobile web pages and will also decrease the usability of your site since it is harder to navigate using mobile devices. Keep your site up to two or three layers only.

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